OUTSIDE INFLUENCES AND A POSITIVE ATTITUDE

The biggest problem with investor dilemma is the outside influence. What
do I mean by outside influence? I own a real estate brokerage with about
200 agents, making it a rather large firm. I had one of my real estate agents
come into my office (he seemed to be negative by nature). He sat down
and here’s how our conversation went:
He said, “I want to be successful in real estate.” I said, “Great! You can be
successful in real estate.” He said, “Will you teach me?” I said, “Sure! I’ll
teach you how to do it. I’ll teach you how to make a lot of money and turn
real estate into your career.”
This is what I told him he needed to do: Any time people ever talk about
anything in their lives, be happy for them. Tell them:
• That’s fantastic.
• I’m so glad you are doing that.
• I’m so glad you are going to go do that.
• You want to buy a house... great!
• That’s awesome... the best thing to do.
• Good for you!
• You want to invest in real estate? Awesome!
Be positive! I told him, “People need positive energy and they need
positive people around them.”
We get bombarded daily by negative people and negative things constantly
telling us, “You can’t do it! You are not good enough!” Even now, they
may be saying, “Why did you buy that program? I cannot believe you
wasted that kind of money and bought that program! Unbelievable! You
are not going to do anything with it!” You may have already heard it.
I told my agent, “If you can change that... if you can be the positive one,
that alone will bring you success in real estate.”
You can guess the outcome!
The man in question changed his attitude. He was happier all the time. He
would tell people, “Yes! That is great!” After about a month he started
getting business. Soon after, he came into my office and said, “Aaron, this
is fantastic!” I said, “Great! What happened?” His joyous response was,
“You were absolutely right! I’m positive. I started telling people they are
doing great and they refer business to me. Or they contact me directly to
do business with me. Or they wish they would have done business with
me. Now I’m busy and I’m making good money.”
It was all because he was positive... and he was not in a great situation at
the time, either. He was strapped financially and was living paycheck to
paycheck. He was doing real estate part time to make a change, so he
didn’t have a lot of hope for success. However, by changing his attitude
and not allowing the outside pressures to influence him, he became
successful, drawing only successful people to do business with him. Oh,
and by the way, he did not ask one single person for business, yet he
became highly successful.
I tell people that investor dilemma is any outside negative influence. You
need to push that away; you need to push it aside; you need to move
forward and do what you want no matter what. Despite what people tell you, despite the objections, despite the negativity you will encounter, you
can do it.