Think inside the box!

One of the key things we’re going to talk about is a concept called The Box. I really love The Box. The Box is something totally different. Chances are you haven’t heard about it before, but you’ve wanted to be in it your entire life. The Box is all about security.
Everyone wants to take risks (whether you realize it or not). You take risks
whenever you invest – whether it’s real estate, the stock market, or any
other type of investment. By applying the principles of The Box, you can
safeguard yourself against things that could make you lose money, or push
you into places that you shouldn’t go – thus, the security. So, we’re here
to say, “Think inside The Box.”

I’m going to teach you about the principle of The Box and proceed from
there. As you listen to what we teach about real estate, think about the
principles of The Box and ask yourself how these principles can apply to
you and your investments. We will come back to The Box at the end of the
course and show you, using The Box, how you can make millions of
dollars... but only if you follow the rules we teach and illustrate here.

First, let’s talk about how to think inside The Box – not “outside the box”,
as we’ve been taught the last two decades, but inside The Box. Granted,
thinking outside the box does help you to come up with new ideas, but
when investing in real estate, I want you to think “inside The Box” for your
protection.

Each of your real estate investments must meet the four laws and
principles that define The Box:
1. Quantifiable (Profitable)
2. Predictable
3. Sustainable
4. Replicable

First, The Box is all about having investments that are quantifiable, meaning
they can be measured. You need to be able to measure whether or not an
investment is going to be profitable. If the investment is not profitable you
don’t want to do it, nor waste your time and effort with it. Also, you need
to be able to measure your costs, what your rate of return or your return on
investment (ROI) is going to be. So, it needs to be quantifiable. If any
investment is not quantifiable, you can automatically throw it out.

Our next entry will discuss #2 principle- Predictable.

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